Operation

Opening Hours

10:00~22:00

Attendants

At the Japan Pavilion, visitors are welcomed by attendants recruited from the general public. Made with environmentally friendly, high-performance materials, the Japan Pavilion official uniform expresses the Expo 2020 Dubai theme of connecting people, minds, and cultures. The jackets, sneakers, and bags feature a retroreflective print that appears white under regular conditions but transforms into an intricate pink pattern when hit by focused light.

Uniform

Uniform Designer

森永邦彦

MORINAGA Kunihiko

ANREALAGE

Born in 1980 in Tokyo, Waseda University School of Social Sciences graduate Morinaga Kunihiro founded ANREALAGE in 2003. After successive shows at Tokyo fashion week, he made his Paris fashion week debut in autumn 2014 with his spring/summer 2015 collection and was selected as a finalist for the 2019 LVMH Prize for Young Fashion Designers. In 2019, he was nominated as a finalist for the LVMH prize and was awarded the 37th Mainichi Fashion Grand Prix.

Operator

HAKUHODO INC.

HAKUHODO INC.

Hakuhodo was founded in 1895. Based on the twin pillars of the Company’s unchanging philosophy—Sei-katsu-sha Insight and Partnership—Hakuhodo has been constantly evolving. With teams of highly creative professionals, we help clients both in Japan and overseas resolve issues in a wide range of areas besides advertising, from management and business approaches to measures for addressing social issues.
Going forward, we will continue to leverage the strengths of our creativity to provide new value that contributes to peoples’lifestyles and society at large, as well as to innovations in the structure of our clients’ businesses.

Events

HAKUHODO INC.

HAKUHODO INC.

Hakuhodo was founded in 1895. Based on the twin pillars of the Company’s unchanging philosophy—Sei-katsu-sha Insight and Partnership—Hakuhodo has been constantly evolving. With teams of highly creative professionals, we help clients both in Japan and overseas resolve issues in a wide range of areas besides advertising, from management and business approaches to measures for addressing social issues.
Going forward, we will continue to leverage the strengths of our creativity to provide new value that contributes to peoples’lifestyles and society at large, as well as to innovations in the structure of our clients’ businesses.

Hakuhodo Product’s Inc.

Hakuhodo Product’s Inc.

Hakuhodo Product's is an integrated production company with 12 business divisions, three branches, and nine group companies. As "Finely crafting professionals" with consistent commitment to production, we tackle our clients’ issues with bespoke solutions. Our core competence is “Kokyakuka-ryoku”, which means the power to activate people to buy products and transform to customers. Our strength lies in our high level of expertise and implementation capabilities, firmly connecting customer contact points with purchase actions. We provide one-stop promotion and activation services in new fields to create reasons for people’s continuous purchase.

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